PPC Services

Drive your business further and faster with Pay Pay Click.

We Plan, Build And Manage PPC Strategies That Deliver Results

At Full Of Pixels, we have crafted a straightforward approach to PPC that yields maximum returns – all without adding any extra fuss. Discover an insight-led PPC Management Service for businesses seeking a better return on their PPC spending, regardless of budget.

Our PPC Management Services go beyond crafting compelling ad copy and analysing data. Our comprehensive approach involves experimenting with keywords, structures and market segments to create a cohesive strategy that instantly generates traffic flow while seamlessly complementing your SEO efforts.

We understand that you are the experts when it comes to your business and customers. That’s why we work closely with our clients as part of an integrated team whose collective expertise will develop a winning PPC strategy.

PPC Services

PPC Management Services

Comprehensive PPC Management Services services tailored to your business needs, ensuring maximum ROI through our methodical approach and expertise in Paid Search, Display, Video and Shopping Ads.

We combine creative thinking and data-driven decision-making to increase visibility for your Google Ads campaigns at a more affordable cost per acquisition.

Google Shopping

The eCommerce space is a crowded, reach your users directly with Google Shopping. Promote your online catalogue and reach those actively searching for your products.

Paid Social

Social media has a near-universal reach that empowers businesses to target audiences where they spend a lot of their time - Facebook, Snapchat, Instagram and the like.

Display Advertising

Promote your products or services through engaging, multimedia visuals like images and videos on various advertising networks.

YouTube Advertising

Reach billions of potential customers on one of the world’s largest websites with video ads geared towards increasing your online presence.

Remarketing

Keep your brand in front of your target audience's after they leave your website or social media profiles with highly targeted ad messages.

Microsoft Advertising

Reach a new, but albeit smaller, group of potential customers for a low cost-per-acquisition with Microsoft Advertising (Bing Ads).

PPC Audits & Consultancy

Unlock hidden opportunities with a critical analysis of how well your existing strategies are performing with optimisation recommendations.

Let's talk about your next project.

Knowing which next step will add the most value to your bottom line can be hard. Get in touch, and let's talk about your next project.

Our Approach To PPC Consultancy Service

At the heart of our approach to PPC campaign management services is a commitment to scientific principles. From user testing and data analysis to perfecting scripts for unsolvable problems, we ensure that each decision is based on tangible evidence, so you get the best return for your investment. Every aspect of our PPC Management Services takes into account your business needs while never settling for one-size-fits-all solutions. 

Conversion-focussed, Data-Driven Decision Making  

Relying solely on keywords isn’t enough to ensure success – understanding searcher intent is key in connecting your business with potential customers. We view every action as feedback, leveraging data to inform our decisions and optimising campaigns on the go. Our aim is not to reach the greatest number of people, but the right people who are most likely to convert.

Making data-led decisions is essential to effective advertising campaigns. Our PPC management services allow us to do just that, by using algorithmic learning and automated bidding across all your campaigns. This way, we make sure that every click registered is optimised for conversion. 

For The Very Best Results, Choose A PPC Retainer

Scale your business without hiring new employees. Delegate to a PPC Consultant with over a decade of campaign management experience. Let us do all the heavy lifting so you don’t have to spend time or even worse, money, trying to find what works for your business.

What's Included In PPC Management Retainer?

Strategy Planning

We'll work with you to set clear and concise business goals, identify your advertising targets, and outline your budget. We'll then use this information to create a strategic action plan with a detailed roadmap for achieving your objectives.

Keyword Research and Analysis

We start with keyword research to identify relevant phrases for building effective campaigns. During this stage, we outline our campaign strategies and compile a list of specific keywords to use for each one.

Campaign Building

We create compelling ad content, consisting of headlines, descriptions, and landing pages. Our process also involves implementing ad extensions, setting up daily budgets, and ensuring proper website tracking to boost performance and gain valuable insights. In addition, we ensure that your website is tracking properly to gain valuable insights.

Bid and Budget Adjustments

We closely track ad performance on a daily basis to ensure accurate budget allocation. We make necessary adjustments to our bidding strategies for optimal outcomes and update ad copy based on careful analysis of key metrics, including keyword performance, quality score, and competitor trends.

Monthly Reporting & Analysis

We ensure that your account is performing at its peak by carrying out continuous analysis and management throughout the month. At the end of the month, we provide you with a comprehensive report detailing the performance of your account and a roadmap for the upcoming month.

Frequently Asked Questions

What's included in your PPC Services?

Our PPC management service offers a comprehensive suite of tools and skills to ensure your campaigns drive the best possible results. Our services include the following tasks as part of monthly management:

  • Bid Management
  • Landing Page Performance Review
  • Ad Placement and Targeting Adjustments
  • Cost and Performance Analysis
  • Geo-targeting Improvements
  • Check-In Calls/Meetings
  • Keyword Management
  • Monthly Campaign Performance Report
  • Ad Copy Optimisation and Testing

 

Is Pay Per Click (PPC) right for my business?

Discovering whether PPC is the right choice for your business requires a closer look at your business' circumstances. However, PPC advertising works well across most industries and sectors. If you have something people are likely to search for online actively, then PPC may be an ideal solution!

I've tried PPC before and it didn't work, should I try again?

PPC can be a great way to promote your business, but it has to be done correctly. If you’ve already attempted and failed at running a PPC campaign in the past then there could have been some implementation issues or gaps in targeting that we can identify upon analysis of what happened with the previous attempt.

At Full Of Pixels, we can provide specific insight into your past campaigns by analysing data points as well as suggesting recommendations for how any new attempts could be optimised. If you are considering giving PPC another go - let us help ensure success!

Can you take over my current campaign or do I need to start again?

Yes, we can take over your current campaigns. We can take on your current account and give it an overhaul. Depending on how your campaigns have been set up, we may need to rebuild them. However, we will use the data already available to identify what is effective in order to inform how best proceed with optimising the results of your efforts.

Get in touch, let us help make sure you get maximum returns from this initiative!

What is included in the monthly reporting?

Our monthly campaign reports provide comprehensive insights tailored to your needs and preferences. We look at click numbers, cost per click, average position rankings, the associated Click Through Rate as well as Cost Per Acquisition. By tailoring our feedback around what's most important for you to know about your campaign performance, we ensure that nothing slips under the radar!

Is your Management fee tied to campaign spend?

Our management fee is not subject to campaign spend - we feel as though this would be an unfair practice for our clients. We take a standard rate, no matter the budget size of your advertising campaign. If you wish to increase spending and get even better results from your paid ads, then rest assured that won't affect what we charge in any way!

News & Insights

Keep up with the ever-changing world of digital marketing by gaining valuable insights from our blog. Discover best practices, news and advice for successful PPC campaigns!